<p>• The New Colgate Total Enamel Strength Toothpaste with Active Prevention Plus<br>• It is 3x more effective at fighting a root cause* of Gum Problems, Plaque, Tartar, Sensitivity, Enamel Erosion, Stains, Bad Breath, and Cavities<br>• Its Powerful, Patented, Preventative Technology is clinically proven to provide 24 hours antibacterial action**, that provides long lasting benefits against bacteria to help prevent 8 oral care problems before they start. <br>• Actively remineralizes enamel helps to extend teeth's longevity and address early signs of damage.<br>• This formula contains a unique system that stabilises our active ingredient and is designed for superior*** performance to help prevent many common oral care issues.<br>• Its formula is boosted with Dual* Enamel Defense to fight sugar &amp; food acids, the root causes of cavities &amp; enamel erosion respectively <br>• Use Colgate Total toothpaste twice daily to actively prevent against oral care problems before they start. <br><br>* 2x daily brushing with 4 weeks continued use <br>*** vs. non-antibacterial fluoride toothpaste</p> <p>Sorbitol, Water, Hydrated Silica, Glycerin, Sodium Methyl Cocoyl Taurate, Flavor, Tetrasodium Pyrophosphate, Cellulose Gum, Potassium Nitrate, Xanthan Gum, Stannous Fluoride, Sodium Saccharin, Cocamidopropyl Betaine, Sodium Fluoride, Ci 77891.</p> <p>Thailand</p>