News & Press

Tanatasa Becomes Singapore's Agentic Shopping Destination for Everyday Essentials

Singapore shoppers can now hand their everyday shopping to an AI assistant: Tanatasa's catalogue of more than 70,000 essentials is open to agents through published shopping tools, and shoppers approve every payment.

Tanatasa Becomes Singapore's Agentic Shopping Destination for Everyday Essentials

SINGAPORE, 30 October 2026 - Tanatasa is now Singapore's agentic shopping destination for everyday essentials. Shoppers can ask an AI assistant such as Meta Muse, Instinct, OpenAI Dots, Claude Duet or ChatGPT to find products, compare options, build a cart and prepare checkout at Tanatasa, and then approve the order themselves. ## Everyday essentials, not just beauty Tanatasa started as a beauty and wellness store. Its catalogue now covers more than 70,000 products across pantry and snacks, household and cleaning, health and wellness, beauty and personal care, mom and baby, and pet care: from rice, cooking oil and laundry detergent to toothpaste, diapers and skincare. ## Built for AI assistants Most online stores are built for people clicking through web pages. Tanatasa also publishes shopping tools for AI assistants: - Agent instructions at tanatasa.sg/ai-agent-docs, linked from every page of the store. - A REST API, an MCP server and a command-line tool for searching the full catalogue, building carts, getting delivered quotes and preparing checkout. - Live prices and stock, the same as on the website, checked again when the assistant asks for a quote and at checkout. Shoppers can also start a cart on the website and hand it to their assistant with Continue with your agent, or give their assistant a ready-made restock list such as Pantry top-up, Cleaning cupboard, Bathroom restock or New baby essentials. ## The shopper stays in control Guest shopping needs no account. Payment happens on a hosted Stripe checkout page; Tanatasa does not share card details with any assistant. The shopper reviews the items, delivery details and total, and approves every payment. Standard delivery within Singapore is free with no minimum spend. Each product page shows its estimated delivery time, from about 2 working days for stock Tanatasa holds. Guides for shopping with Meta Muse, Instinct, OpenAI Dots, Claude Duet and ChatGPT are at tanatasa.sg/agentic-shopping. ## About Tanatasa Tanatasa is Singapore's agentic shopping destination for everyday essentials, operated by Well in Style Pte. Ltd. Shoppers and their AI assistants can buy pantry, household, health, beauty, baby and pet essentials with delivery across Singapore. Media contact: Tanatasa / WELL IN STYLE PTE. LTD. Email: [email protected] Website: https://tanatasa.sg