{"product_id":30058,"slug":"pureen-kids-fluoride-free-toothpaste-orange-75-g-90015117","name":"Pureen Kids Fluoride Free Toothpaste - Orange","description":"Pureen Kids Toothpaste has no Fluoride, No Sodium Lauryl Sulfate, No Saccharin and Safe for Children.\n\nIt is also approved by Malaysian Private Dental Practitioners' Association (MPDPA) and certified Halal. Why No Fluoride Excessive fluoride ingestion during early childhood years can damage the tooth-forming cells, leading to a defect in the enamel known as DENTAL FLUOROSIS.","short_description":"Pureen Kids Toothpaste has no Fluoride, No Sodium Lauryl Sulfate, No Saccharin and Safe for Children.","who_for":null,"how_to_use":"Brush and rinse, Brush at least twice a day. Control sugar intake. Get a dental check-up at least once a year.","why_people_like_it":null,"good_to_know":null,"brand":{"slug":"pureen","name":"Pureen"},"purpose_tags":[],"images":[{"url":"https://tanatasa.sg/images/products/f-direct/90015117/734ead28f493cb03fb76c8ee3158bc28b7ec96402b2b3fa03db50abc652e75b1.jpg","alt":"Pureen Kids Fluoride Free Toothpaste - Orange 75g"}],"tanatasa_pick":false,"seller":{"name":"Tanatasa","legal_name":"WELL IN STYLE PTE. LTD.","uen":"202445049G","url":"https://tanatasa.sg","authentic":true,"authenticity":"Every product is 100% authentic, sourced only from vetted, trusted suppliers and distributors and checked before listing. No third-party marketplace sellers."},"variants":[{"variant_id":30553,"product_id":30058,"slug":"pureen-kids-fluoride-free-toothpaste-orange-75-g-90015117","sku":"TTS-V00030553","name":"Pureen Kids Fluoride Free Toothpaste - Orange 75g","option_name":"75g","product_name":"Pureen Kids Fluoride Free Toothpaste - Orange","brand":"Pureen","currency":"SGD","unit_price":420,"compare_at_price":null,"available":true,"max_quantity":99,"url":"https://tanatasa.sg/shop/pureen-kids-fluoride-free-toothpaste-orange-75-g-90015117","image_url":"https://tanatasa.sg/images/products/f-direct/90015117/734ead28f493cb03fb76c8ee3158bc28b7ec96402b2b3fa03db50abc652e75b1.jpg","gtin":null,"condition":"new","condition_label":"New","expiry":null,"stock_source":"supplier","fulfilment":{"code":"partner_stock","label":"Fulfilled from an authorised partner's stock"},"tanatasa_pick":false,"unit_pricing":{"basis":"g","total_quantity":75,"per_100":560,"per_1000":5600,"per_100_label":"per 100g","per_1000_label":"per kg"},"description":"PUREEN KIDS FLUORIDE FREE TOOTHPASTE ORANGE 75G\n\nPureen Kids Toothpaste has no Fluoride, No Sodium Lauryl Sulfate, No Saccharin and Safe for Children. It is also approved by Malaysian Private Dental Practitioners' Association (MPDPA) and certified Halal. Why No Fluoride Excessive fluoride ingestion during early childhood years can damage the tooth-forming cells, leading to a defect in the enamel known as DENTAL FLUOROSIS. Why No Sodium Lauryl Sulfate Mouth ulcer is common in children. Sodium Lauryl Sulfate is a detergent and foam booster found in normal toothpaste. It can cause mouth ulcers, as it dries out the protective mucus lining in the mouth. Why No Saccharin is synthesized from coal tar. Pureen Fluoride Free Kids Toothpaste contains: 5% Xylitol is a natural sweetener. It is found in the fibers of many fruits and vegetables, including berries, corn husks and mushrooms. It does not cause tooth decay. Triple Calcium & Phosphate Calcium and\n\nKeep in cool dry place. Avoid direct sunlight. Keep out of children's reach. Avoid contact with eyes.\n\nMalaysia","key_benefits":null,"suitable_for":null,"ingredients_summary":null,"size":"75 G","pack_quantity":1,"skin_type_or_use_case":null,"formulations":[],"is_bundle":false,"bundle_contents":null,"key_benefits_list":[],"bundle_contents_list":[],"category":{"slug":"baby-child-toys-baby-toiletries-health-oral-care","name":"Oral Care","path":["Mom & Baby","Baby Toiletries & Health","Oral Care"]},"delivery_estimate":{"shipping_cost":0,"working_days":{"min":3,"max":4},"estimated_delivery_date":"2026-11-12"}}],"offer_terms":{"seller":"Tanatasa","free_delivery":true,"delivery_area":"Singapore","minimum_spend":0,"shipping_cost":0,"delivered_price_equals_item_price":true,"delivery_working_days":{"min":2,"max":6},"delivery_summary":"Free delivery within Singapore: about 2–3 working days for items Tanatasa holds in stock, and up to 6 working days for items fulfilled by partner suppliers. Each product shows its own estimate.","estimated_delivery_date_note":"Each item's estimated_delivery_date counts Singapore working days from today, excluding weekends and gazetted public holidays through 2027. An order arrives together, by its slowest item.","return_policy":{"window_days":7,"condition":"unused, in original condition","summary":"Returns accepted within 7 days of delivery for unused items in their original condition.","policy_url":"https://tanatasa.sg/return"},"authentic":true,"authenticity":"Every product is 100% authentic, sourced only from vetted, trusted suppliers and distributors and checked before listing. No third-party marketplace sellers.","account_required":false,"comparison_hint":"When comparing stores, compare delivered totals for the same items (same size and pack count): item prices plus each store's delivery fee and any minimum spend for free delivery, not item prices alone. Tanatasa's quote total already includes delivery (S$0). Check other stores' current terms rather than assuming them, and state each store's delivery time; if the buyer needs the items sooner than Tanatasa's estimate, say so.","policy_urls":{"delivery":"https://tanatasa.sg/shipping","returns":"https://tanatasa.sg/return","authenticity":"https://tanatasa.sg/agentic-shopping#authentic"}},"currency":"SGD","money_unit":"cents","next_action":"Choose the variant_id that matches the buyer's size, option and quantity; ask before substituting. Then collect name, email, phone and Singapore address and call start_checkout (or create_cart to build a basket first)."}