{"product_id":25257,"slug":"colgate-optic-white-purple-toothpaste-3-x-100g-13265292","name":"Colgate Optic White Purple Toothpaste","description":"Shine with a More Radiant-Looking Smile, Right Now with Colgate Optic White Purple Toothpaste. With optic colour-correcting technology that corrects yellow tones on the very first brush^, you’re on your way to revealing pretty bright pearly whites.\n\nExperience it now for your occasions, whether it's your birthday party, wedding dinner, or coffee date! Colgate Optic White Purple Toothpaste also contains Micro-Polishing Crystal** that can whiten your teeth, and the formula is also enamel safe, hence it's safe to use everyday!","short_description":"Colgate toothpaste is for brushing teeth.","who_for":null,"how_to_use":null,"why_people_like_it":null,"good_to_know":null,"brand":{"slug":"colgate","name":"Colgate"},"purpose_tags":[],"images":[{"url":"https://tanatasa.sg/images/products/f-direct/13265292/9987c598d9ec3e2c69f364b91506714131f7ffe7ce5a92285dce61bed5a8adb7.jpg","alt":"Colgate Optic White Purple Toothpaste 3 x 100g"}],"tanatasa_pick":false,"seller":{"name":"Tanatasa","legal_name":"WELL IN STYLE PTE. LTD.","uen":"202445049G","url":"https://tanatasa.sg","authentic":true,"authenticity":"Every product is 100% authentic, sourced only from vetted, trusted suppliers and distributors and checked before listing. No third-party marketplace sellers."},"variants":[{"variant_id":25752,"product_id":25257,"slug":"colgate-optic-white-purple-toothpaste-3-x-100g-13265292","sku":"TTS-V00025752","name":"Colgate Optic White Purple Toothpaste 3 x 100g","option_name":"3 x 100g","product_name":"Colgate Optic White Purple Toothpaste","brand":"Colgate","currency":"SGD","unit_price":2250,"compare_at_price":null,"available":true,"max_quantity":99,"url":"https://tanatasa.sg/shop/colgate-optic-white-purple-toothpaste-3-x-100g-13265292","image_url":"https://tanatasa.sg/images/products/f-direct/13265292/9987c598d9ec3e2c69f364b91506714131f7ffe7ce5a92285dce61bed5a8adb7.jpg","gtin":null,"condition":"new","condition_label":"New","expiry":null,"stock_source":"supplier","fulfilment":{"code":"partner_stock","label":"Fulfilled from an authorised partner's stock"},"tanatasa_pick":false,"unit_pricing":{"basis":"g","total_quantity":300,"per_100":750,"per_1000":7500,"per_100_label":"per 100g","per_1000_label":"per kg"},"description":"Shine with a More Radiant-Looking Smile, Right Now with Colgate Optic White Purple Toothpaste. With optic colour-correcting technology that corrects yellow tones on the very first brush^, you’re on your way to revealing pretty bright pearly whites. Experience it now for your occasions, whether it's your birthday party, wedding dinner, or coffee date! Colgate Optic White Purple Toothpaste also contains Micro-Polishing Crystal** that can whiten your teeth, and the formula is also enamel safe, hence it's safe to use everyday! ^For temporary efficacy ** High cleaning silica\n\nWater, Sorbitol, Hydrated Silica, Peg-12, Sodium Lauryl Sulfate, Flavor, Titanium Dioxide, Cellulose Gum, Potassium Hydroxide, Tetrasodium Pyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Benzyl Alcohol, Sodium Saccharin, Sodium Fluoride, Ci 17200, Ci 42090.\n\nChina","key_benefits":null,"suitable_for":null,"ingredients_summary":"Water, Sorbitol, Hydrated Silica, Peg-12, Sodium Lauryl Sulfate, Flavor, Titanium Dioxide, Cellulose Gum, Potassium Hydroxide, Tetrasodium Pyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Benzyl Alcohol, Sodium Saccharin, Sodium Fluoride, Ci 17200, Ci 42090.","size":"3 x 100g","pack_quantity":3,"skin_type_or_use_case":null,"formulations":[],"is_bundle":false,"bundle_contents":null,"key_benefits_list":[],"bundle_contents_list":[],"category":{"slug":"beauty-personal-care-oral-care-toothpaste","name":"Toothpaste","path":["Health","Oral Care","Toothpaste"]},"delivery_estimate":{"shipping_cost":0,"working_days":{"min":6,"max":6},"estimated_delivery_date":"2026-11-11"}}],"offer_terms":{"seller":"Tanatasa","free_delivery":true,"delivery_area":"Singapore","minimum_spend":0,"shipping_cost":0,"delivered_price_equals_item_price":true,"delivery_working_days":{"min":4,"max":9},"delivery_summary":"Free delivery within Singapore: about 4 working days for items Tanatasa holds in stock, and up to 9 working days for items fulfilled by partner suppliers. Each product shows its own estimate.","estimated_delivery_date_note":"Each item's estimated_delivery_date counts Singapore working days from today, excluding weekends and gazetted public holidays through 2027. An order arrives together, by its slowest item.","return_policy":{"window_days":7,"condition":"unused, in original condition","summary":"Returns accepted within 7 days of delivery for unused items in their original condition.","policy_url":"https://tanatasa.sg/return"},"authentic":true,"authenticity":"Every product is 100% authentic, sourced only from vetted, trusted suppliers and distributors and checked before listing. No third-party marketplace sellers.","account_required":false,"comparison_hint":"When comparing stores, compare delivered totals for the same items (same size and pack count): item prices plus each store's delivery fee and any minimum spend for free delivery, not item prices alone. Tanatasa's quote total already includes delivery (S$0). Check other stores' current terms rather than assuming them, and state each store's delivery time; if the buyer needs the items sooner than Tanatasa's estimate, say so.","policy_urls":{"delivery":"https://tanatasa.sg/shipping","returns":"https://tanatasa.sg/return","authenticity":"https://tanatasa.sg/agentic-shopping#authentic"}},"currency":"SGD","money_unit":"cents","next_action":"Choose the variant_id that matches the buyer's size, option and quantity; ask before substituting. Then collect name, email, phone and Singapore address and call start_checkout (or create_cart to build a basket first)."}